CTRLAI

AI video production studio — Casablanca

More video.Faster.At cinema level.

Always-on ad creatives, content at scale and films people remember — for brands, agencies and institutions. Without the constraints of a traditional shoot.

Reply within 24 business hours · first 30-min call on us

They trusted us with their image

  • Vertiv
  • CleanAir Technology
  • Morocco Gaming Expo
  • SIEL 2026
  • SILEJ 2025
  • Jnane Leila

Three offers. Not one more.

Choose your way in.

A sprint to test, a subscription to produce continuously, a film to make a lasting impression. Each offer has a clear scope, timeline and payment framework.

Creative Sprint

Test CTRL AI on a real brief, in 7 to 10 days.

Duration
7 to 10 business days
Format
One-off fixed fee, no subscription
  • Kick-off call and review of your brand and current ads
  • 3 creative concepts presented, 1 art direction approved
  • 3 to 6 final videos, ready to run
See the full offer

Signature Film

The film people remember.

Duration
Timeline set in the quote
Format
Per project, on quote
  • Research, writing and dramaturgy
  • Art direction, character design and sets
  • Cinema-grade AI production: image, animation, effects
See the full offer

Calculator

How many videos do you produce a month?

Recommended Engine 12

Engine 12 absorbs your 10 videos and feeds both paid campaigns and organic social.

Get a proposal

Work

Real constraints. Films delivered.

Every project starts from a specific need and a constraint that would have stopped a traditional production. Here's how we solved it.

Vertiv × CleanAir — AI & Infrastructure Forum Case study · 2026

Vertiv & CleanAir Technology · Visual identity & event film

Vertiv × CleanAir — AI & Infrastructure Forum

The need
For the AI and Infrastructure Forum in Tunis, Vertiv and CleanAir Technology wanted a premium visual presence around one message: AI runs on infrastructure first.
The constraint
One visual world, rolled out across three families of media — stage screen, social and high-definition print — and rooted in Tunisian reality.
3media families: stage, digital, print
FR/ENbilingual script
4narrative pillars
Read the full case

Film strip

No camera. No set.

Every frame on this strip comes from a film delivered to a client. None of it was shot.

Mosaic of CTRL AI productions for six sectors: food, banking, telecom, real estate, institutions, healthcare
White label

For Agencies

Your AI production department, on demand.

You already have the clients — FMCG, automotive, banking, telecom, real estate. What you're missing is a team that can produce properly with AI. We become the production department behind your agency, white label if needed.

  • NDA signed before the first brief
  • Your clients stay yours — no direct contact
  • Per project, to win a pitch, or as reserved monthly capacity

How we work

From the first call to delivery.

  1. 01

    A first 30-minute call

    Free, no commitment. Together we pin down the need, the timeline and the budget.

  2. 02

    Written proposal

    Scope, schedule, deliverables and price. Everything is clear before you sign.

  3. 03

    Production

    Human creative direction, AI generation, editing, voice and sound — with set review points.

  4. 04

    Delivery

    Masters and versions in all your formats, ready to run.

The engine

Nobody buys a car for its factory.

But if you want to look under the hood: we work with the best image, video, voice and music generation models, orchestrated by a team that comes from filmmaking and storytelling.

  • Seedance
  • Kling
  • Veo
  • Flux
  • Midjourney
  • Nano Banana
  • ElevenLabs
  • Suno
  • DaVinci Resolve
No heavy shootSets, eras and places that can't be filmed become possible.
Fast versioningFormats, hooks and languages multiply without starting from scratch.
Consistent charactersMascots, products and faces stay identical from shot to shot.

FAQ

Frequently asked questions

Can you tell it was made with AI?

Not when it's done well — and that's our job. Every shot is selected, retouched, edited, graded and sound-designed by our team. AI replaces the shoot, not the art direction. Watch the films in our work and judge for yourself.

Who owns the rights to the videos?

Usage rights are set out in writing in every quote: media, duration, territories. You know exactly what you can do with the videos before you sign — including TV, out-of-home or uses beyond the campaign.

How many rounds of feedback are included?

Two rounds per video for the Creative Sprint and the Content Engine. For a Signature Film, the number of revisions and the approval stages are set in the contract. A change of brief mid-way is handled with an amendment — that's how we hold our deadlines.

How does payment work?

Projects: 60% on order, 40% before delivery of the masters. Content Engine: each month is invoiced and paid before it starts. No project starts without a signed quote or purchase order — institutions included. It keeps things simple for everyone.

Which languages do you produce in?

French, Arabic, Darija and English — voice-over and subtitles. We also deliver multilingual versions of the same video.

Do you work outside Morocco?

Yes. We produce from Casablanca for clients in Morocco and abroad — for example Vertiv and CleanAir Technology's AI and Infrastructure Forum in Tunis. Everything runs remotely, with review calls by video.

Is our information kept confidential?

Yes. We sign an NDA on request, and always with agencies working with us on a white-label basis.

Next step

A brief, a deadline? Let's talk.

Tell us about the project. In 30 minutes you'll leave with a clear recommendation — which offer, what timeline, what budget — even if it isn't with us.

Reply within 24 business hours · first 30-min call on us

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