CTRLAI

Offer 02 — Always-on production

Content Engine

Your video production team, without the hiring.

A monthly subscription that turns your campaigns into a steady flow of ready-to-run videos. Predictable budget, consistent art direction, volume that follows your needs.

Reply within 24 business hours · first 30-min call on us

SC.02Monthly — 3-month minimum
Duration
Monthly — 3-month minimum
Format
8, 12 or 20 productions a month
For
Brands that publish and advertise every week

This is for you if…

  • “You need 15 creatives for next month.”
  • “Your team can't produce fast enough.”
  • “Every campaign has to be adapted into 10 formats.”

Who it's for

  • Brands that publish and advertise every week
  • E-commerce and retail with several products or collections
  • Private groups and funded startups that need to keep the pace
  • Agencies that need recurring production capacity

What's included

You know exactly what you're getting.

  • 01Monthly editorial and creative plan
  • 02Video ads and social content
  • 03AI-enhanced UGC and platform-native formats
  • 04Creative variations: hooks, formats, languages
  • 05Campaign assets and versioning
  • 06Brand library: characters, sets and styles reused month after month
  • 07A dedicated creative director and a monthly review

Three volumes

Choose your pace.

Same team, same art direction, same standards. Only the volume changes — and you can adjust it after the first three months.

Calculator

How many videos do you produce a month?

Recommended Engine 12

Engine 12 absorbs your 10 videos and feeds both paid campaigns and organic social.

Get a proposal

Engine 8

8 productions / month

Keep a steady rhythm on one or two platforms.

Request a proposal

Engine 12

12 productions / month

Feed both paid campaigns and organic social.

Request a proposal

Engine 20

20 productions / month

Multi-product, multi-market or multi-language brands.

Request a proposal

One production = one final video of up to 60 seconds, delivered in the formats you need. Prices shared after the first scoping call.

Process

How it works.

  1. 01

    Onboarding

    Guidelines, goals, platforms, priority products. We build your brand's visual library.

  2. 02

    Planning

    Every month, a production plan agreed with you: topics, formats, delivery dates.

  3. 03

    Production

    Staggered deliveries through the month, with two rounds of feedback per production.

  4. 04

    Review

    A monthly check-in: what was delivered, what worked, what we adjust next month.

Terms

Clear rules, written down before we start.

  • 3-month minimum commitment, then month to month
  • Invoiced at the start of the month, paid before the month begins
  • One production = one final video of up to 60 seconds, delivered in the formats you need

FAQ

Frequently asked questions

Can you tell it was made with AI?

Not when it's done well — and that's our job. Every shot is selected, retouched, edited, graded and sound-designed by our team. AI replaces the shoot, not the art direction. Watch the films in our work and judge for yourself.

Who owns the rights to the videos?

Usage rights are set out in writing in every quote: media, duration, territories. You know exactly what you can do with the videos before you sign — including TV, out-of-home or uses beyond the campaign.

How many rounds of feedback are included?

Two rounds per video for the Creative Sprint and the Content Engine. For a Signature Film, the number of revisions and the approval stages are set in the contract. A change of brief mid-way is handled with an amendment — that's how we hold our deadlines.

How does payment work?

Projects: 60% on order, 40% before delivery of the masters. Content Engine: each month is invoiced and paid before it starts. No project starts without a signed quote or purchase order — institutions included. It keeps things simple for everyone.

Next step

Ready for a Content Engine? Let's talk.

Tell us about the project. In 30 minutes you'll leave with a clear recommendation — which offer, what timeline, what budget — even if it isn't with us.

Reply within 24 business hours · first 30-min call on us

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