CTRLAI

Offer 01 — The entry point

Creative Sprint

Test CTRL AI on a real brief, in 7 to 10 days.

A fixed-scope sprint to produce your first video creatives — no shoot, no long commitment, and a result you can put on air.

Reply within 24 business hours · first 30-min call on us

SC.017 to 10 business days
Duration
7 to 10 business days
Format
One-off fixed fee, no subscription
For
Brands and e-commerce teams that need fresh ad creatives

This is for you if…

  • “Your ads are fatiguing and acquisition costs keep rising.”
  • “You need to launch a campaign without organising a shoot.”
  • “You want to see what AI can actually do for your brand.”

Who it's for

  • Brands and e-commerce teams that need fresh ad creatives
  • Startups launching a product without a shoot budget
  • Marketing teams who want to test a studio before committing

What's included

You know exactly what you're getting.

  • 01Kick-off call and review of your brand and current ads
  • 023 creative concepts presented, 1 art direction approved
  • 033 to 6 final videos, ready to run
  • 04Several hooks per video (variations on the first 3 seconds)
  • 059:16, 1:1 and 16:9 formats
  • 06Burned-in subtitles — French, Arabic, Darija or English
  • 07Exports ready for Meta, TikTok and YouTube

Process

How it works.

  1. 01

    Scoping

    A call to understand the goal, the audience, your brand constraints and what has already been tested.

  2. 02

    Concepts

    Three creative routes, with a moodboard and first frames. You pick one.

  3. 03

    Production

    Writing, generation, animation, editing, voice and sound design, with a mid-point review.

  4. 04

    Delivery

    Masters and cut-downs in every format, named and ready to load into your campaigns.

Terms

Clear rules, written down before we start.

  • Fixed price, confirmed in writing after the scoping call
  • 60% on order, 40% before delivery of the masters
  • 2 rounds of feedback included

FAQ

Frequently asked questions

Can you tell it was made with AI?

Not when it's done well — and that's our job. Every shot is selected, retouched, edited, graded and sound-designed by our team. AI replaces the shoot, not the art direction. Watch the films in our work and judge for yourself.

Who owns the rights to the videos?

Usage rights are set out in writing in every quote: media, duration, territories. You know exactly what you can do with the videos before you sign — including TV, out-of-home or uses beyond the campaign.

How many rounds of feedback are included?

Two rounds per video for the Creative Sprint and the Content Engine. For a Signature Film, the number of revisions and the approval stages are set in the contract. A change of brief mid-way is handled with an amendment — that's how we hold our deadlines.

How does payment work?

Projects: 60% on order, 40% before delivery of the masters. Content Engine: each month is invoiced and paid before it starts. No project starts without a signed quote or purchase order — institutions included. It keeps things simple for everyone.

Next step

Ready for a Creative Sprint? Let's talk.

Tell us about the project. In 30 minutes you'll leave with a clear recommendation — which offer, what timeline, what budget — even if it isn't with us.

Reply within 24 business hours · first 30-min call on us

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